commercials for
MOPAK
CITY CYCLE BACKPACK
BRAND COMMERCIAL
MOPAK — City Cycle Backpack
BRAND COMMERCIAL
Objective
To create advertising-driven video content designed to communicate Mopak’s brand identity, vision, and mission in a clear and engaging way.
Concept
Developed specifically for ADV use, the film focuses on lifestyle-driven storytelling, highlighting the backpack’s versatility and urban usability through cinematic visuals.
Production
End-to-end production by Alessio Peebes, from detailed pre production and copywriting to shooting and editing.
LOCATION
ELBA ISLAND, TUSCANY, ITALY
DATE
SEPTEMBER 2024
CITY ADVENTURER BACKPACK
BRAND COMMERCIAL
MOPAK — City Adventurer Backpack
BRAND COMMERCIAL
Objective
To develop advertising content that reinforces Mopak’s brand identity through a modern, urban-oriented narrative.
Concept
The film explores movement and everyday adventure within a city environment, conveying functionality and lifestyle appeal through a cinematic, brand-focused approach.
Direction
Copywriting
Shooting
Editing
ALESSIO PEEBES
LOCATION
COPENHAGEN, DENMARK
DATE
OCTOBER 2024
EXPLORE MORE
